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Aim Advertising in Lewisburg has hired two new staff members to head IT development for the Weis Markets Digital Sign Network and expand the agencies web design and e-news marketing division.
Isaac Golding of Jersey Shore, PA will head the Remote IT systems maintenance, backup/recovery and planned IT system expansions including: design, purchasing of hardware, installation and customer support. Isaac is an Army Veteran with extensive experience and training in Linux and Windows computer technologies.

Aim Advertising acquires four new full service agency accounts in the Susquehanna Valley and Lancaster County markets. They are: The Decorating Center, Cooley’s Furniture, and Country Farm and Home Gift and Garden Center all located in Mifflinburg, PA and East End True Value in Ephrata, PA. All accounts will have a major web site and branding overhaul with emphasis on e-news letters and e-commerce marketing.

The January Newsletter has been sent out. If you did not receive a copy via e-mail you can view it online then sign up to receive future issues.

Aim Digital Visions, LLC of Lewisburg, Pa, will begin a roll out of their digital sign network in Weis Markets in the Central PA area from a six store pilot program to a chain wide network. The installations are expected to begin in the first quarter of 2010 and when completed the network will reach approximately 8 million shoppers. The localized, advertiser supported TV Network will provide Weis shoppers with useful and up to the minute consumer information on store products, eating healthy, public service announcements, time, temperature, and up to date weather forecast and news.

Over 2,000 people came in with their game cards for a chance to win prizes at the Grand Opening of the new Coles Hardware in Bloomsburg. We direct mailed 4500 cards to the Bloomsburg zip code with different bar codes that triggered the Amazing Magic Prize Code Wheel.